June 15th 2011

Yet homeopathy hasn't just survived the years of scathing criticism, it's prospering. In the U.S., consumer sales of homeopathic treatments reached $870 million in 2009, growing 10% over the previous year, according to estimates from the Nutrition Business Journal.

For Oscillococcinum, sold in 60 countries, estimated annual retail sales in the U.S. are more than $20 million, according to the manufacturer, Boiron of Lyons, France. It ranks 49th out of 318 products marketed as cold and flu remedies that generate more than $1 million in sales, the company says. Other popular homeopathic products include arnica gel for bruises and strains. and diluted zinc remedies for colds.

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